Our Story

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Our Inspiration

I’m Hot and Fabulous was born from a simple idea: staying cool should look as good as it feels.

It started in Monaco, where fans moved with quiet elegance through everyday life. At the port. At cafés. Tucked effortlessly into designer bags. Then I saw what they became after dark, when a fan stops being an accessory and turns into the thing that gets you through a hot room and a long night. That energy? I brought it home, and I’m sharing it with the world.

But I’m Hot and Fabulous isn’t just about fans. It’s about the people who carry them.

As the founder, I’m building a brand that challenges gender norms and celebrates real self-expression, especially for women and femmes who’ve been told to quiet down, take up less space, or disappear as they age. Not here. Here, we show up fully.

Rooted in Stuart, Florida, I’m Hot and Fabulous is a love letter to bold identities everywhere.

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What We Stand For

We’re rooted in inclusivity

Our campaigns are intentionally diverse, celebrating people of all backgrounds, identities, and expressions. Because everyone deserves to see themselves reflected in bold, beautiful design.

Our fans are statements

With phrases like “Fcking Hot Flashes”* and rich visual storytelling, we’re rewriting the narrative around aging, identity, and what it means to be “too much.” Spoiler: being too much is power.

We design with care

Crafted in small batches, many of our fans use FSC-certified wood, bamboo, cherrywood, and recycled cotton and poly blends. It’s luxury with a conscience, made to last, made to move, made to matter.

Wherever You Are, You're Hot and Fabulous

Whether you’re cooling down on a Tokyo rooftop, catching the light at an outdoor dinner in Tulum, clacking on stage at Pride, line dancing in the South, or riding out your own personal heat wave, I’m Hot and Fabulous is here for you.

This is more than a brand. It’s a lifestyle. It’s a reminder.

You’re not too much. You’re exactly enough.

And you're going to look fabulous doing it.